PPC / Google Ad expert [Pakistan]


 

Job Description

We are looking for a detailed oriented Google + Paid Ads Specialist to assist in managing client-paid campaigns.

In this role, you will handle the day-to-day management and optimization of multiple paid search, paid social, comparison shopping engine, and display campaigns using a combination of native ad platforms, software tools, and scripts. Initially, you will be responsible for developing and implementing PPC strategies, managing budgets and bids, optimizing account configurations and targeting, and client reporting. This is a non-client-facing role that reports directly to your Project Manager.

Responsibilities:

  • Own ongoing optimization efforts to meet campaign objectives, such as daily management of campaign budgets, on-site conversion actions, bid management, negative keywords, website and category exclusions, ad creative, and landing page revisions based on performance targets and client objectives.
  • Support client PPC strategy. This entails aiding our Director, Paid Media with planning and managing campaign performance, account setup, strategy development, management, budget allocation, copywriting, optimization, A/B testing, and audits
  • Manage all client recurring client deliverables/projects and ad hoc requests using project management software (Clickup)
  • Regularly reflect on new lead/revenue/conversion opportunities for your respective clients (and present ideas that have the highest probability of success to the Director, Paid Media)
  • Deliver monthly and quarterly reporting findings, insights and recommendations/next steps to Director, Paid Media
  • Demonstrate resourcefulness and the initiative to lead advanced projects
  • Forecast, plan, and work toward achieving account growth objectives

Must have A LOT of technical / conversion setup tracking experience.

Job Types: Full-time

  • Karachi: Reliably commute or planning to relocate before starting work (Required)

You must have:

  • Good communication skills
  • Can speak English Fluently
  • Must have problem-solving and growth mindset

Job Type: Full-time

Salary: Rs40,000.00 - Rs60,000.00 per month


 

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